Standard Chartered Bank iNeeds

Get first-hand iNeeds experience at Standard Chartered’s Fortune Centre (44-48 Yun Ping Road, Causeway Bay) Priority Banking Centre

As a leader in the retail banking industry, Standard Chartered Bank is ever looking out for solutions that better serve its customers at the branches. A socially responsible and a green company, Standard Chartered asked GreenTomato to develop an iPad app that will help the earth to save some trees while excellently displaying its diverse range of products with the aid of multimedia.

GET THEM BOTH! Environmental friendliness and compelling product presentations

Banking plans, deposits, credit cards service, personal loans, mortgages, investments, and testimonials. There are so much information the branch managers need to introduce to the customers and yet there is so little time, not to mention it’s a real hassle with all the paper tossing around.

GreenTomato helped to compile all the product information into an iPad app, iNeeds. Instead of piles of flyers, branch managers can now use the eyeball-catching iPads to showcase different products.

Furthermore, a testimonial is worth more than a thousand words in the servicing industry. Customers’ sharing used to be limited to a single sentence but wouldn’t it make a bigger impact if a testimonial video is being shown instead? You’ve got that in iNeeds too!

In the era of “green selling”, we help clients to come up with alternative marketing tools that will make both the environment and customers happy.

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Oriental Daily: Environmentally high-tech selling at Standard Chartered